Privacy Policy

Last updated: July 21, 2026

Lioncrest, Inc. d/b/a Lioncrest Roofing & Chimney (“Lioncrest,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and retain information when you visit lioncrestpdx.com, request information, schedule an appointment, call us, or otherwise interact with our advertising and services.

Information we collect

Information you provide

We may collect information you submit through our website, appointment forms, phone calls, email, text messages, or other communications, including:

your name, email address, and telephone number;
the address of the property where you are requesting service;
the service you are interested in and details about your roof, chimney, siding, windows, painting, or other project;
requested appointment dates and times;
messages, photographs, documents, and other information you choose to provide; and
records of estimates, proposals, appointments, projects, warranties, payments, and customer-service communications.

Please do not send sensitive personal information that is not needed for us to evaluate or provide the requested service.

Website, analytics, and advertising information

When you use our website, we and our service providers may automatically collect information such as:

IP address, approximate location derived from IP address, browser type, device type, operating system, and language;
pages viewed, links and buttons clicked, referring page, date and time, and website performance or diagnostic data;
booking steps viewed and completed, without treating ordinary page views or clicks as completed customer appointments;
campaign parameters such as UTM values; and
advertising click identifiers such as gclid, gbraid, wbraid, and similar identifiers provided by advertising platforms.

We may use Google Tag Manager to manage website measurement tags and Google Analytics 4 (GA4) to understand website use. We may use Google Ads and Yelp measurement tools to understand whether advertising led to website visits, calls, appointment requests, or other actions. These services may use cookies, local storage, pixels, tags, or similar technologies, subject to their own policies and settings.

Forms and appointments

When you submit a form or book an appointment, we may collect your contact information, requested service, service address, appointment selection, referral or campaign information, and any notes you provide. Appointment and lead information may be processed in our HighLevel customer relationship management (CRM) system so we can schedule, communicate, prepare estimates, provide service, and maintain business records.

Calls and call measurement

When you call Lioncrest, we may collect the calling number, called number, date and time, call duration, routing information, source or campaign information, and call outcome. We use this information to answer and route calls, evaluate advertising, prevent missed inquiries, and improve service. If we record a call, we will provide notice or obtain consent when required by applicable law.

Text messages and mobile information

Lioncrest sends text messages only when a person separately opts in to the applicable category of messages. Service and customer-care messages may include inquiry acknowledgments, scheduling conversations, appointment confirmations, callback coordination, and related support. Promotional text messages require a separate optional opt-in. Submitting a website form without selecting an SMS consent option does not by itself provide consent to receive text messages, and consent is not a condition of purchase.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Message frequency varies. Message and data rates may apply. Reply STOP to any Lioncrest text message to opt out or HELP for help. For additional program terms, see our SMS Terms.

How we use information

We may use information to:

respond to questions and provide requested estimates, inspections, appointments, and services;
communicate about scheduling, proposals, projects, warranties, and customer service;
evaluate property and project requirements and prepare accurate proposals;
operate, secure, troubleshoot, and improve our website and booking experience;
measure advertising and understand which campaigns generate legitimate inquiries and appointments;
prevent duplicate conversion reporting, fraud, misuse, and technical errors;
maintain business, tax, warranty, licensing, insurance, and legal records; and
comply with law and protect Lioncrest, our customers, and others.

Cookies and similar technologies

Our website and service providers may use essential, analytics, and advertising cookies or similar technologies. Essential technologies support functions such as security, forms, and appointment booking. Analytics technologies help us understand website performance and use. Advertising technologies help measure campaigns and attribute visits, calls, or appointments to an advertisement.

You can limit cookies through your browser settings and may use privacy controls offered by Google, Yelp, and other platforms. Blocking some technologies may affect website or booking functionality. Where legally required, we will request consent before using non-essential cookies or similar technologies.

How we disclose information

We do not sell personal information for money. We may disclose information to service providers that process it for us or support our operations, including:

Google, including Google Tag Manager, Google Analytics, Google Ads, and related measurement services;
Yelp, including Yelp business, advertising, lead, and measurement services;
HighLevel, which provides CRM, appointment, communication, automation, and related business tools;
WordPress, website-hosting, content-delivery, security, backup, form, email, and anti-spam providers;
telecommunications, call-routing, and call-measurement providers;
payment, accounting, financing, warranty, manufacturer, and project-administration providers where relevant to a requested service; and
professional advisers, regulators, law enforcement, courts, or other parties when disclosure is required or reasonably necessary to protect legal rights, safety, and security.

These providers may process information in locations outside Oregon and are governed by their own terms and privacy practices.

We may also disclose information in connection with a merger, financing, sale of assets, reorganization, or similar business transaction, subject to applicable law.

Retention

We retain information only as long as reasonably necessary for the purposes described in this policy, including providing services, maintaining appointment and project history, administering warranties, resolving disputes, measuring advertising, preventing duplicate reporting, and satisfying tax, licensing, insurance, contractual, and legal obligations.

Retention periods vary by the type of information and the systems that process it. Analytics and advertising data may be retained according to the settings and policies of Google, Yelp, and other platforms. CRM, estimate, project, warranty, and transaction records may be retained longer when needed for customer service, warranty administration, or legal and business-record requirements. We delete or de-identify information when it is no longer reasonably needed, subject to backup cycles and legal exceptions.

Data security

We use reasonable administrative, technical, and physical safeguards designed to protect information. No website, transmission, or storage system can be guaranteed completely secure.

Your choices and requests

Subject to applicable law and reasonable verification, you may ask us to:

provide access to personal information we maintain about you;
correct inaccurate information;
delete information that we are not required or permitted to retain; or
explain or limit certain uses of your information.

You may also use browser settings and platform privacy controls to limit cookies and advertising measurement. We may need to retain certain records despite a deletion request when required for legal, tax, warranty, security, fraud-prevention, or dispute-resolution purposes.

To submit a privacy request, contact us using the information below. We may request information needed to verify your identity and locate the relevant records.

Children’s privacy

Our website and services are intended for property owners and other adults seeking home services. We do not knowingly collect personal information from children under 13 through the website.

Changes to this policy

We may update this Privacy Policy as our services, providers, and legal obligations change. The “Last updated” date will identify the current version.

Contact Lioncrest

Lioncrest, Inc. d/b/a Lioncrest Roofing & Chimney
Phone: 503-660-8761
Email: office@lioncrestpdx.com
Website: https://lioncrestpdx.com

For privacy requests, please use the subject line “Privacy Request” and describe whether you are requesting access, correction, or deletion.